Our website needed to be faster, more consistent, modernized, and marketing team members needed to be able to easily create webpages that were on-brand.

I proposed, created, and managed the implementation of the web design system for the redesign and new custom backend of the Blueshift website.

We started by auditing our old website and competitors and then created a style guide, component library, blocks for building pages, and examples of what pages would like using the design system for leadership feedback and development.